In this session, Mark Parry, Managing Director of Majenta PLM Ltd, presents "Revolutionizing the Kit Car Industry: Reverse Engineering with Solid Edge and Value Added Apps." Parry describes how the reverse engineering process starts with an object, in this case a DAX 427 kit car. The object is scanned, and the data is used to create a computer-aided design (CAD) model. For Majenta PLM customer DAX Sports Cars, this process allowed them to rid themselves of physical drawings, as the majority of their design information is now digital.