Machines | Process: The Adidas Ultra Boost AKA "The World's Best Running Shoe"
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Get the latest from HYPEBEAST TV by hitting the SUBSCRIBE button! In a previous post, we took a behind-the-scenes look at adidas' latest offering in the form of the Ultra Boost running shoe. Now, in an HYPEBEAST PROCESS video, we get to watch the entire process in the production of the latest sneaker. Despite living in the modern age where nearly everything that is created is done so by autonomous machinery, it's refreshing to see that there is some level of human intervention to produce the polished product. From the complete knitted uppers to boxing the complete pair, this short exploration in the construction of the Ultra Boost sheds light on the breakdown of the minimal, lightweight running shoe, and the attention to detail implemented by the workers. For up-to-date news and more: http://HYPEBEAST.com View more HYPEBEAST videos: http://YOUTUBE.com/user/HypebeastTV Stay connected with us on your favorite social media platform: http://FACEBOOK.com/hypebeast http://TWITTER.com/hypebeast http://TUMBLR.com/tagged/hypebeast http://PINTEREST.com/hypebeast http://INSTAGRAM.com/hypebeast
Comments
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I have picked a size bigger but get blisters on my leg, i changed the socks to a anti chaffing o e with no luck, only wen i started using my old nike vomero 9 blisters stopped. Dissaponted my investment on turbo boost is a waste
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not your average sweatshop, Adidas does it right
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love the video, had to turn off my volume half way through though
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made in China 80% and 90% yes Fake or Real but..look Japan do made in Japan must Feal/original 100% best
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OG ultraboosts.. WANT! Shits go for $400 now, insane. 😩
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where can I apply for this job? lol
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bagus aku akan beli di mol
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only here because I can't afford one... not yet
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Do they make these exact colors anymore?
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Nice! Have to give these a go after Glycerine 14's wear out.
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I wonder how many of these worker in the factory had Adidas shoes in their lives..
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i will stick with my adidas sambas for my casual shoe but for running shoes then its asics every day for me.
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Ching ling lu loo ticky take a dump
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haha we cant see them face but we all know its chinese children that are doing this work
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ets chabli sport
Depuis 1981
Mr merci . -
The way she packaged the shoes is so soothing to watch.
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Adidas is the only company in this world that charges styrofoam and threads for 200 dollars