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FORD REVEALS TOUGH NEW RANGER PICKUP WITH BOLD NEW DESIGN, SMART TECHNOLOGIES AND IMPROVED FUEL EFFICIENCY Ford’s tough and smart new Ranger sets a new benchmark in the pickup segment with a new look, cutting-edge technologies and improved fuel efficiency New front end delivers a bolder, more modern appearance; new interior combines style, exceptional craftsmanship, and improved functionality Advanced features include SYNC 2 connectivity, Lane Keeping Aid, Adaptive Cruise Control and Driver Alert, make Ranger one of the smartest trucks on the road Upgraded diesel powertrains with Auto-Start-Stop and new Electric Power Assisted Steering target reductions in fuel consumption exceeding 15 per cent on certain models Suspension tuning for improved ride comfort and handling delivers on Ford’s fun-to-drive promise with higher levels of refinement New model on sale in Europe from early 2016, set to further boost Ranger’s popularity in Europe, where sales last year grew 40 per cent compared with 2013 BANGKOK, Thailand, March 23, 2015 – Ford has unveiled the tough and smart new Ford Ranger, setting a new benchmark in the pickup truck segment with an uncompromised blend of robust capability, craftsmanship and advanced technology. The new Ranger will be offered in more than 180 markets worldwide, and will be available in Europe from early 2016. Revealed today at the Bangkok Motor Show, the new model is set to further boost Ranger sales in Europe, which increased 40 per cent in 2014 over 2013, with market share rising by 4.5 percentage points to 21 per cent. Featuring a new look front end, and a stylish and functional new interior, the new Ranger builds upon a reputation of capability, innovation and comfort that has helped the vehicle stand apart from traditional pickup trucks. It also boasts an array of new cutting-edge technologies that enable new and more practical solutions to everyday challenges. Tough and modern design The changes to the Ranger begin with an updated exterior design. A bold, more modern look lends Ranger a powerful presence on the road, and immediately conveys a sense of capability. A more muscular hood flows into a strong new trapezoidal grille, while imposing projector headlamps make the truck instantly recognizable, with a bold, technical look. The updated exterior has been combined with a stylish new interior that creates an even more comfortable, contemporary and car-like environment for the driver and passengers. Strong horizontal lines run across the width of the cab, giving a sense of openness, and framing the central eight-inch touchscreen. Behind the steering wheel, a new instrument cluster design with dual colour digital displays provides drivers with information about the vehicle, as well as entertainment, navigation and climate control details at a glance. Capability and refinement The Ford Ranger remains one of the most capable trucks in its class. With a class-leading ability to wade through water up to 800 mm deep, and with 230 mm of ground clearance, it is designed and engineered to handle the most extreme terrains with ease. Thanks to a 28-degree approach angle and 25-degree departure angle, drivers in the new Ranger can feel confident when taking on steep obstacles. A robust electronically controlled transfer case allows drivers in 4x4 models to shift on the fly from 4x2 to 4x4 high with a knob on the centre console. For low-speed torque or additional downhill braking, drivers also can engage low-range 4x4 gearing, while an electronic locking rear differential helps to improve traction in difficult conditions. These off-road strengths are matched by towing capability of up to 3,500 kg and exceptional payload capacity. The Ranger achieves all this with a level of refinement not usually seen in the pickup truck segment. While the current Ranger already sets the standard for ride and handling, Ford engineers fine-tuned its suspension for additional comfort and even better handling. The driving experience is further enhanced by an Electric Power Assisted Steering (EPAS) system, which provides precise steering with a natural and confident feel. With EPAS, steering is light and manageable for low-speed maneuvering, such as parking, and precise at higher speeds – with assistance varying as necessary based on speed, steering wheel angle, cornering forces and acceleration or deceleration. By eliminating the power steering pump used in a traditional power steering system, EPAS also results in a quieter vehicle and improves fuel efficiency by about 3 per cent. Engineers also equipped the new Ranger with advanced sound-deadening materials and improved insulation for one of the quietest and most comfortable cabin interiors in its class. Advanced technology A host of cutting edge technology is available on the new Ford Ranger to help drivers stay connected and in control.